“Retail's Newest Members: Non-Traditional Retailers Creating Retail Experience” delves into the growing trend of organizations in industries such as banking, education, hospitality, and medicine employing traditional retail strategies to strengthen customer loyalty and grow sales.
“Retail's Newest Members: Non-Traditional Retailers Creating Retail Experience” discusses how tried and true retail strategies perfected by retail leaders are being adopted (with great success) by not-so-run-of-the-mill retailers such as banks, day spas, and hotels.
Tactics such as consumer research, branding, marketing, space planning, fixture design, optimized lighting, merchandising, packaging, online storefronts, social media, and more work just as effectively for non-traditional retailers as they do for retail big wigs like Target, Gap, Safeway, and Starbucks.
To view the white paper online, visit: http://kingrs.com/whitepaper/nontraditionalretailers.pdf .
